Offer greater incentive than your competition!
The Home Ownership Energy Program (HOEP) is a unique business plan that addresses the cost of home ownership. Taxes, insurance, maintenance, principle, interest, and utilities are common expenses of owning a home.
HOEP offers a helping hand and gives your customer a fantastic incentive to purchase or refinance a home with you.
Through HOEP the customer may purchase high-efficient heating and cooling equipment. This increases the principle and interest a few dollars per month, but saves considerably more in utility costs each month in nearly all cases. HOEP offsets the mortgage increase and results in lower total home ownership cost. Net savings of $100 per month or more are not uncommon. This savings is realized with no out-of-pocket expense for the customer. See example below:
Your customer will live in their home enjoying the comfort and savings of a brand new climate-control system. They will be paying less per month than they did with the old system which likely would have needed replacement in the near future anyway.
In the world of home ownership, a 1.0% to 1.5% decline in mortgage rates may not trigger the public to refinance, however, HOEP can give additional savings to the customer, positively influencing the decision to refinance.
As utilities increase, customer savings increase over time
